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KW AnnalsSociety
The Hidden Champions.Small but Strong Company.
Ahn, Dae-hwang  |  eoghkd@kw.ac.kr
ƮŰ Ʈ̱ Ʈϱ Ϻ Űϱ
2011.10.11  11:07:31
Ʈ ̽ ̹ msn

 Have you ever heard of Hidden Champions? German economist, Professor Hermann Simon defines Hidden Champions as small but strong enterprises in his book Hidden Champions. In other words, the size of enterprises is small but the world market share of its flagship product should be under a third and they should be small and medium-sized and have technical skills and competitiveness. The following conditions must be satisfied as well.

-In the world market, company must be first or second place or first place on its continent.

-Sales are under 40 billion dollars.

-Company should not be well known to the public.


 There are some commonalities between these selected enterprises that are called Hidden Champions.

1.     Company dominates the global market.

2.     The growth of its size is very fast.

3.     Survival skills are very superb.

4.     Though its products are unknown to the public, the company invests to make products generously and produce them professionally.

 

 
   
츣 èǾ
In addition, Professor Hermann Simon said “Because Hidden champions pursue innovation by quick decision-making, their R&D (Research and Development) effects are five times higher but lower cost than large companies. As these companies relocate R&D and manufacturing in emerging markets, they creat jobs and grow.”

“To grow with innovations and the national economy, ‘Hidden Companies’ have an important role” he said.

 In Korea, there are many ‘Hidden Champions’. For example, ‘Ahn Lab’ is a good sample. ‘Ahn Lab’ is a professional company that develops system software and security expertise. In the field of internet security systems and development of anti-virus programs, the company has top authority. In addition, there are many national Hidden Champions that capture global markets in many areas. In 2009, the Ministry of Economic Knowledge chose 33 Hidden Champions that satisfied the criteria of more than 5billon won in annual sales, an operation profit margin of more than 10%, and a debt ratio below 150%.

No.

 company

Type

strong point

note

1

Neotis

Machine and component

Micro router beat for PCB

The First place in market share 

2

Tamul Multimedia

Semiconductor manufacturing

Sound source restoration device on MP3

High rank in world market share

3

Lutronic

 Optical &Medical

Laser surgery equipment

60% amount of export in domestic laser part

4

Daehan Trans

Manufacturing

 Neon light electronic transformer

 Rank 4 in Europe market share

5

Moatac

Component of electronics

Stepping Motor

50% market share and No.1

6

Megagen Implant

Medical

Implant for dental

Awarded for the amount of 5 million dollar export

7

Bio Space

Optical and Medical equipment

Body compositions analyzing equipment

New words in test of inbody

8

Vieworks

Medical

Medical camera

About 25% ratio of net profit 

9

Samkwang electronic

Manufacturing components

Production of speaker network

No.1 in world market share

10

Soosan heavy industry

Construction equipment

The steering gear

No.5 in world market share

11

Secuve

Development of Solution

Server security

The first enterprise in domestic

12

Swecomica

Electronic and Insulation

Mica tape for fire-proof



13

Sekonix

Optical and Medical

Production of Micro lens

The first domestic production company of megapixel lens for camera

14

Zalman Tech

Computer and Office machine

Low noise CPU cooler

Noise under 20db for the first time

15

Jooseng Engineering

Semi conduction

World semi conductor CVD equipment

World No.1 in CVD equipment

16

Jeil Medical Corporation

Medical equipment

Holder for dental correction



17

Amo Tech

Manufacturing Components

Chip varistor

No.1 in world market share

18

Altibase

Software

Hybrid DBMS

Matchless technique in world market 

19

Ahn Lab

Software

Security only for solution of online game

No.1 security business world in domestic

20

Aurora World

Stationery and toy

30 millions exports in Character toy

45% market share in world puppet market

21

Orient Bio

Pharmaceuticals

Hermetically sealed cage system for anti-spread of pathogen

Supply hardware in bio industry

22

Osteosys

Medical equipment

Bone density diagnostic machine



23

All Medicus

Bio medical equipment

Blood sugar measuring instrument



24

Innowireless

Mobile Communication equipment

The technology of next generation wireless internet communication, mobile Wimax

The first development in world market

25

Enus Tech

Wireless Communication equipment

Hands-free instrument equipped PM function

Rank 4 in USA market share

26

EMW Antenna

Components of Mobile phone

Small antenna development for mobile communication cell phone



27

Ehwa Diamon Industry

Production

Production of diamond tool

Awarded for the amount of export 100 million dollars

28

Commax

Security Surveillance equipment

Home automation

No.1 in world share market

29

KCI

General Chemistry

Produce base material polymer enhancing quality like shampoo or rinse



30

Cell Biotech

Pharmaceuticals

Double coating lactic acid bacteria

About 49% market share in domestic

31

Hanmi Semiconductor

Equipment Components

Showing and placement system

The world’s top 5 semiconductor company

32

CTCbio

Forage

Feed made of tropical crops extract

Target for world market

33

Hans Biomed

Medical

Material for living body transplantation

The  first development in world of powder type material

 Recently, after Ministry of Knowledge Economy selected the 33 Hidden Champions, the national conglomerate Samsung Electronics announced a project to develop Hidden Champions. Starting with 28 companies in 2011, it planned to develop over 50 global ‘Hidden Champions’ by 2015. It is expected to create jobs and national economic growth. Professor Simon, as previously mentioned, also highlights the promotion of Hidden Champions for national economic growth. Hidden Champions are not limited to the current flow of the market economy, but are an important industry that will influence the national future economy in the future.

 A lot of college students hope to be employed by Large Company, such as Samsung, LG, SK, Hynix. However, due to a limited number of jobs, it has been difficult to find employment. On the other hand, if you just look around, you can see many companies that are small but strong. These small, strong companies are the Hidden Champions. It is good advice for college students who will lead the future of Korea to explore the opportunities of Hidden Champions.

 

  ‘ұ’ ̶ ִ°?   ‘츣 ’ ‘ èǾ’ ұ ̶ ߴ. , Ը ũ ַǰ 3 ̳ ° ߼ұ̴. Ӹ ƴ϶ ؾ Ѵٰ ߴ.
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ƿ﷯ 󱳼
“ èǾ ż ǻ ߱ R&D( Research and Development) ȿ 5 ̻ 鼭 . ̵ ȸ簡 R&D ġ ϸ鼭 ۷ι ڸ â ϰ ִ.” ߴ. Ű ϱ ؼ ұ ߿ ۿ ٰ Ѵ.
 
 츮󿡵 ұ Ѵ. ǥ ‘ö ’ ִ. ‘ö ’ ý Ʈ ü ̷ α׷ ߰ ǻ ͳ ý о߿ ְ Ѵ. ‘ö ’ ̿ܿ о߿ ұ ִ. 2009 İδ 50 ̻, ͷ 10% ̻, ä 150% ұ 33縦 ߴ.

  
   
İ ǥ 33 ұ (ó: ̹)

 İΰ 33 ұ Ϳ ڸ ̾ ֱ Zڰ ұ Ʈ ǥߴ. 2011 28縦 2015 50 ۷ι ұ Ѵٴ ȹ̴. ̸ ڸ â ȴ. 츣 õ ռ ߴ ó ݼ ұ ߾. ó ұ ϳ 帧 ѵ ʰ, ̷ ¿ ߿ ̴. 
 
 ټ л Z, LG, SK, ̴н Ѵ. ѵ ڸ . ݸ鿡 ݸ ѷٸ ִٴ ִ. ѱ ұ! ѹα ̷ ̲ л鿡 ұ ϰ ʹ.
 

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